superzlata-interview

Do you crave sport items every now and then in your outfits? If yes, this one featured with our supermodel SUPERZLATA is the right for you!
ZLATA is bringing back sexy look based on sporty look contrasted by new hot items of the season!
And the effect is incredible!

superlinda-in-elle

Cover, editorial, interview…december Elle issue is just all about SUPERLINDA!

Photo: Branislav Šimončík, Styling: Jan Králíček, Make-up: Kateřina Brans (MAC Cosmetics), Hair: Ayumi Yamamoto (De Facto Inc.), Production: Kateřina Kubíčková, Ivona Petružálková

(more…)

Interview with SUPERVALI

Ladies and gentlemen, meet SUPERVALI…

His name – Valeriu – supposedly means healthy and strong. That is exactly what he is. And funny and smart if we could add something on the list. When SUPERVALI came from Bucharest to see us in Prague, we were enchanted not only by his appearance (he is a model, after all), but also by his sense of humor, intellect and dreams. We immediately knew we would have to show you more than just his pretty pictures. We knew we would have to do an interview with him. And so we did…

What are you wearing now?
It is very simple, just blue jeans and a grey T-shirt.

Is that what your style is? Simple?
Well, I have moments when I want to dress a little bit more, but in general, yes, it is simple. As long as it looks nice and fashionable.

Does that mean that you like to overdress from time to time?
Yes, but it is not in particular situations, it is just when I feel like doing it. I think it is subconscious, like when I want to draw attention without thinking about it, I guess.

Not only you work in fashion, you enjoy it too. When did you first realize that you like it?
It was when I started modeling and traveling and interacting with people working in the fashion industry. Then I realized I paid more and more attention to details and I found it interesting. The passion just came.

And how does this passion demonstrate?
In the clothes I buy, which are not always designer pieces. For me, the way you combine clothes and how they look together as a whole is important. Moreover, I give advices to my friends who ask for it because they feel like I am closer to the world of fashion than them.

They say we should not judge a book by its cover. What do you think about this saying?
I agree. For example, I find education and reading very important, being informed in more aspects of life. I personally gave a lot of importance to education.

So being informed equals inner beauty?
I do not judge people by their look, I need to spend more time with them to have an opinion. You can see the inner beauty by the way they talk, in their eyes. For me, the inner beauty comes out and can improve the way you are. Actually, without the inner beauty, a person cannot be attractive at all.

What do you find attractive?
The most important is personality, both when it comes to relationship and friends. The look is really not that important, as long as the personality is great and we have things to talk about. It is about that certain compatibility.

When it comes to personality of people working in the fashion industry, people have tendency to think that they are superficial and fake. What do you think about that?
I do not think it is true. At first glance, it might seem so, but I think that people working in that industry just do not like to show their emotions so much…

Why not?
Because if everybody showed their emotions at first, in this business, they would be very vulnerable in many aspects.

So you think that it is better to put on the most beautiful smile and keep bad emotions for home?
Well, some prefer to do it like that. I show my emotions all the time and I know some other people could see their opportunity in it. But again, it can bring something good too, it creates friendships with other persons. I am like that. I do not think I can change that. Even though I would like to be cooler sometimes.

Do you see yourself in this industry forever?
I enjoy being a model very much, but I know I am not going to do this forever. My dream is to become an actor. I love acting. I have loved it since I was a kid. I would like to fulfill this dream soon. You just have to follow the right path and do not give up on the first thing that goes wrong. You have to keep on going…

As we were more than curious to see SUPERVALI in front of a camera, we asked him to make a little video from Bucharest. And let us say… Man, does he have a talent!

Director: SUPERVALI
Cinematography: SUPERVALI & friends
Starring: SUPERVALI & a random dancing hobo